- Yunfeng Financial bought 10,000 ETH for $44M, adding the asset as an investment on its balance sheet.
- The company will use Ethereum to support real world asset tokenization and expand its blockchain based financial services.
- Yunfeng joins firms like SharpLink Gaming and Bitmine Immersion in adopting Ether as a strategic reserve asset.
Yunfeng Financial Group, a Hong Kong-listed company linked to Alibaba founder Jack Ma, has acquired 10,000 Ether valued at approximately $44 million. The purchase, disclosed in a voluntary announcement on Tuesday, was funded through internal cash reserves.
According to the company, the digital asset will be reflected as an investment on its balance sheet. This step marks a notable expansion of the group’s involvement in blockchain, real world asset tokenization, and artificial intelligence initiatives.
Ethereum Added as Strategic Reserve Asset
The board authorized the acquisition after reviewing the group’s plans to integrate Web3 and digital currency into its operations. Yunfeng Financial stated that Ether will serve as a reserve asset supporting tokenization and technological innovation.
The company emphasized that holding ETH reduces reliance on traditional fiat currencies while diversifying its financial base.
Notably, the announcement highlighted Ethereum’s role in providing infrastructure for future projects. According to the filing, ETH will support the firm’s development of tokenized real-world asset offerings and related financial applications.
Broader Applications Beyond Tokenization
The company confirmed that Ethereum’s applications will extend beyond tokenization activities. Yunfeng plans to explore the blockchain’s role in insurance operations and decentralized finance solutions. These efforts aim to build technical capabilities for delivering blockchain-based services in financial markets.
The group noted that its ETH allocation strengthens its foundation for blockchain integration. By doing so, it seeks to enable token-based services tailored for clients. Furthermore, Ethereum will be considered a tool for enhancing operational flexibility within asset management and related verticals.
Growing Adoption Among Public Companies
Yunfeng Financial’s entry into Ether holdings places it among a rising number of public companies moving into digital reserves. Firms such as SharpLink Gaming and Bitmine Immersion Technologies have previously taken similar steps.
These actions reflect a trend where companies hold Ether as a strategic component of financial planning. The Hong Kong team also disclosed that it would maintain flexibility in dealing with the size of its ETH holdings.
While the disclosure was optional and not compulsory according to mandatory listing rules, the company highlighted ongoing monitoring of market and regulatory conditions. According to the disclosure, this oversight will remain essential as the company continues building its initiatives in Web3 and artificial intelligence.
