- Bitcoin ETFs reached $162B, but people still see BTC as risky, not a safe place like gold.
- Gold ETFs hit $325B as central banks buy more to protect against economic uncertainty.
- Bitcoin needs big investors, stable performance, and tech improvements to act like digital gold.
Bitcoin’s quest to become “digital gold” faces new challenges, despite surpassing gold ETFs in late 2024. According to CryptoQuant CEO Ki Young Ju, Bitcoin ETFs hit $120 billion in assets under management by November 2025.
The market still sees Bitcoin as a volatile, risky asset rather than a safe haven in spite of this noteworthy achievement. The hegemony of gold has returned, and investors remain cautious, underscoring Bitcoin’s shortcomings.
The digital gold paradox stems from trust and capital composition differences. Ki Young Ju emphasizes, “Much larger liquidity pools are waiting for Bitcoin,” but its market behavior continues reflecting short-term speculative dynamics. Gold, with 5,000 years of accumulated trust, attracts central banks, pension funds, and insurance companies.
In contrast, Bitcoin’s 16-year history limits its credibility during financial turbulence. Hedge funds and trading desks account for 60% of Bitcoin ETF inflows, while venture capital and retail contribute only 35%. Consequently, Bitcoin remains highly correlated with the Nasdaq, moving nearly in tandem with tech stocks.
Gold’s Resurgence and Market Dynamics
In 2025, gold ETFs more than doubled Bitcoin’s $162 billion, jumping to $325 billion. While Bitcoin only increased by 20% this year, gold prices increased by 60%. Central banks in nations like China, India, and Russia greatly increased their gold reserves in an effort to lessen reliance on the currency.
The demand for gold was further increased by supply chain difficulties, inflation concerns, and geopolitical tensions. Meanwhile, Bitcoin’s identity as digital gold faces scrutiny. Investors reconsider portfolio allocations, with hybrid strategies like “60% Bitcoin, 40% gold” gaining traction.
Triggers for Bitcoin’s Qualitative Leap
Ki Young Ju identifies four key catalysts for Bitcoin’s transformation: strategic adoption by sovereign wealth funds and pension funds, official state-level reserve inclusion, repeated safe haven performance during crises, and technological maturation. BlackRock’s IBIT grew to $97 billion in 2025, signaling growing institutional demand.
Renewable energy is being used in more than 50% of Bitcoin mining, and innovations like the Lightning Network are growing. These advancements contribute to the perception of Bitcoin as a dependable long-term investment.
Outlook 2026-2030
There are three stages in Bitcoin’s quest to become digital gold. Volatility should drop below 5% between 2026 and 2027, and institutions will strengthen their holdings. Sovereign wealth funds and regulatory assistance will increase adoption by 2028–2029.
Finally, by 2030, a G7 central bank may formally recognize Bitcoin as a reserve and it may become a safe haven with volatility equivalent to that of gold.
