When it comes to making a splash in the mainstream, few crypto projects have used public attention as effectively as BlockDAG. In a space where excitement often fades fast, BlockDAG is proving that a smart public strategy can drive long-term results.
With a confirmed sponsorship deal with Inter Milan and a teaser suggesting an NBA tie-up, BlockDAG is not just gaining visibility, it is executing a calculated media strategy. But how does it stack up against other top-trending cryptos? Here is a look at four projects getting attention in 2025, starting with the one dominating both sports and crypto headlines.
1. BlockDAG: Teams Up with Inter Milan and Teases NBA Move
BlockDAG’s move into the sports world has turned heads for good reason. Its Inter Milan sponsorship wasn’t just a PR stunt, it marked a clear push for cultural relevance. That message only grew louder with a teaser suggesting an NBA collaboration. By connecting with two of the most recognised sports brands, BlockDAG is reaching audiences that other crypto campaigns can’t touch.
This approach is smart. Sports and crypto fans often overlap, tech-savvy, financially aware, and active on social platforms. BlockDAG is not just gaining recognition, it is earning credibility. These partnerships send strong signals that BlockDAG has serious staying power.
The numbers also speak clearly. The presale has brought in more than $293 million, with over 22.1 billion coins sold. It is currently in batch 28 at a regular price of $0.0262, but early buyers can still grab coins at $0.0018 until June 13. With a 2,520% ROI since batch 1, BlockDAG is winning both headlines and attention from the broader community.
2. SUI: Prioritising Speed & UX
SUI has built its momentum by focusing on performance and user experience. Developed by Mysten Labs, a group of former Meta engineers, the project entered the scene with high expectations and has largely delivered. Its parallel execution system supports fast processing, ideal for areas like gaming and DeFi.
From a media perspective, SUI has taken a different route. It has worked with influencers and hosted technical showcases to build credibility. Early connections with NFT and metaverse projects gave it early exposure.
While it hasn’t achieved the widespread media attention that BlockDAG has, SUI has leaned into transparency and performance to win over its audience. It is a project that appeals to a more tech-driven crowd.
3. Cosmos: Focused on Cross-Chain Solutions
Cosmos holds a strong position among the top-trending cryptos due to its technical strength and its vision for cross-chain functionality. While it hasn’t made sports news like BlockDAG, Cosmos remains respected among developers for its Inter-Blockchain Communication (IBC) protocol, which allows different blockchains to connect and interact. This feature grows more important as the industry expands.
Cosmos may not chase big media moments, but it stays visible through tech events, ecosystem updates, and community programs. Its reputation for creating scalable and modular blockchain solutions helps keep it relevant, especially for builders and teams focused on creating multi-chain platforms.
4. SEI: Built for DeFi Trading
SEI is gaining ground by improving blockchain speed, especially for trading. As a Layer 1 built for DeFi, SEI focuses on low latency and high throughput, supporting features like on-chain order books for decentralised exchanges and trading tools.
SEI’s media presence is based more on real-world use than flashy announcements. It has gained momentum through its exchange listings, DeFi partnerships, and funding updates. It may not be on the sports pages, but in crypto communities, SEI is building a name through solid data and developer interest.
SEI’s strategy is slow and steady, earning trust through delivery rather than spectacle. While it’s effective in its own category, it doesn’t yet have the broad public exposure that BlockDAG is building.
Choosing Among the Top-Trending Cryptos of 2025
As crypto projects compete for both progress and public attention, smart PR is proving to be a game-changer. Cosmos, SUI, and SEI are pushing ahead with strong tech and clear use cases, but BlockDAG is showing what happens when product development meets major media presence. The Inter Milan partnership showed ambition, and the NBA teaser signals follow-through.
With $293 million raised and a limited-time price of $0.0018 available until June 13, BlockDAG is hitting all the right notes, from credibility to cultural reach to growing global access. If you are tracking the top-trending cryptos of 2025, BlockDAG isn’t just in the mix, it is setting the pace.
